Economia e gestione delle imprese - ENG

BUSINESS MANAGEMENT

Course A – Prof. Fabrizio Erbetta, Anna Menozzi
Course B – Prof. Graziano Abrate

Course Code: EA015
Subject code: SECS – P/08
8 ECTS – 64 hours
Location: Novara


Educational aims

The course aims at providing the students with the tools to understand entrepreneurial and managerial decision making process. Using jointly Accounting methodologies and Managerial Economics models, the economic theory of firm and the logic of economic value creation are linked with the operational issues.

Content of the course

- The firm as a productive unit: input, output, real and financial aspects.
- Production value and remuneration of production factors.
- Accounting profit, economic profit and value creation.
- The firm as an organizational unit.
- Distribution of information and incentive mechanisms.
- Fundamentals of competitive strategy.
- Tools for defining corporate and business strategies.
- Theoretical analysis of production and costs.
- Cost analysis for business decision making. Break-even analysis in mono-output and multi-output firms.
- Make or buy decisions.
- Degree of operating leverage.
- Contribution margin and decision analysis.

Prerequisites

It is recommended the knowledge of fundamental concepts learnt in Business Administration and some elements of Economics (production theory, average and marginal productivity, average and marginal cost).

Course Texts

Fraquelli G., “Impresa, mercato e gestione del valore”, Utet, 2006, Cap. 1, 2, 3, 4. The book is available in the library
Fraquelli G., Ragazzi E., “Economia Manageriale. Problemi e casi pratici”, Utet, 2001, capitoli: I e II. The book is available in the library

The program includes all the teaching material (slides, exercises, eventual additional material) provided
in the web page of the course at the URL:

https://eco.dir.unipmn.it/


Teaching methods

Frontal lectures and exercises.


Examination

The examination is written and consists of two parts: a theoretical part (allowing a maximum score of 15 points) and an applied part (maximum score 17 points). The total maximum score is 32, which would correspond to 30/30 cum laude.
The evaluation obtained in the written exam can eventually be integrated with an oral examination, that can improve (or worsen) the score by a maximum of 3 points. The oral examination is allowed only if the student has passed the written exam (with a minimum score of 18/30) and can be sustained only in the first date indicated for exam registrations following the successful written exam.